The decades which we only know through black and white photographs and movies can always surprise me. This red-headed woman with her shingle haircut and red and white nightgown — worn with a celery green and yellow (velvet?) robe — makes me realize how much we should treasure old magazines. Those that survive, on paper rather than microfilm or microfiche, are full of windows into the past — in living color! And the colors – and color combinations — are often not at all what we are used to. This is part of an advertisement for Ivory Soap, from November, 1928.
The text at the bottom:
“Up, at the end of the day, to the gleaming white tub, filled full, and the bobbing welcome of Ivory!
“This is content. . . to slip into soft warmth that comes like a blanket up to the chin, while tired muscles let go, while tingling nerves go still! How easy to be a bath-tub dreamer, spinning golden moments of silence. . . with Ivory drifting near your lazy hand!
“Gently you splash; slowly you cover yourself with bubbling crests of Ivory foam. Ivory, so quick to clean, rinses just as quickly away — leaving you lulled and ready for deep and comforting sleep. . . .
“And so from an Ivory bath, you slip drowsily between warm, friendly sheets. Already you are ebbing away on the sweet tide of sleep. To you, a very good night!”
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