Tag Archives: Paris Fashions 1920s

Paris Ideas, Butterick Pattern, 1926

Soulie’s sketches of Paris designer fashions, Delineator, January 1926.

Two designers showing strongly banded dresses were featured in Delineator‘s January report from Paris. And a strongly banded Butterick pattern appeared in the same issue.

Butterick dress pattern 6543 (right) shows Paris influence.

The designer dress by Lanvin has a “silver girdle” molding the hips and its “divided front tunic” is trimmed with silver, perhaps silver stitching. (Custom embroidery is still a mark of couture.)

A closer look at the Lanvin design, which features silver bands on a black dress. Winter, 1925-1926.

Striking, contrasting bands down the center front give impact to this Butterick pattern (right) from January 1926:

Butterick 6543, right, offers a charming solution to “authentic Twenties style” for women who don’t want to exaggerate the width of their hips.

“Crepe satin used with its reverse side” would give a very subtle effect; here, chiffon velvet seems to be suggested, although applying those straight bands to velvet would not be easy sewing. Heavy crepe de Chine would be an easier-to-handle choice.

Right, a good example of the subtle effect of reversible crepe satin; this 1927 dress uses the matte and shiny sides of the same fabric.

The flared sleeves of Butterick 6543 are very like the Lanvin couture design, although the bands ate placed differently.

Here is the alternate view of patterns 6561 and 6543:

Alternate views of Butterick patterns 6561 and 6543.

Note the short-sleeved summer version of 6543; the suggested border print fabric would make a dress that looked very different from its dark winter version.

Happy New Year, 1926!

This banded evening dress by Jenny was also illustrated in January 1926 — It’s not for the timid:

A banded evening design by Jenny, a very successful couturier in the 1920’s. For more about those deep armholes, click here.

In “orchid pink crepe satin embroidered with pink pearls and blue flowers worked at hip and shoulder,” it would be modified to suit the woman who ordered it. It was probably available in other color choices — and with a sheer “modesty” insert in the deep V neckline, if required.

Click here for another daring neckline by Jenny. UK vintage clothing dealer and blogger Blue 17 wrote a good, illustrated Jenny tribute: Click here to read it.

For a much less elaborate Butterick dress from 1926 — which used a slimming contrast tie to good effect, see 6553, at right:

Butterick 6559 and 6553, Delineator, January 1926. Cape optional.

The long ties are important to the effect of these dresses, distracting from the horizontal line at the hips, adding the illusion of width to the shoulders and drawing our eyes up, closer to the face.

Butterick 6559 (left) makes good use of a border print.

Wishing you a very happy 2019!

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Filed under 1920s, evening and afternoon clothes, Tricks of the Costumer's Trade, Vintage Couture Designs, Vintage Styles in Larger Sizes

Party Dresses for January 1926

Afternoon and evening dresses for women, Delineator, January 1926, page 28.

Evening dresses for teens (ages 15 to 20) and small women. Butterick 6535 and 6482, Delineator, January 1926, p. 27.

Details of evening dresses for young women. The proportions of the blue dress — and its flaring circular skirt — do not scream “Twenties.”

The lower edge of the “two piece circular skirt” stands out because it is scalloped and bound with bias. This dress has an underarm closing in the side seam, which would have used a row of snaps with a hook and bar at the top and at other points of stress.

Pattern magazines like Delineator came out ahead of the month on the cover, so you probably could have made these dresses in time for New Year’s Eve parties in 1926.  Dresses for adult women were shown longer than those for teens. If you want to make a Twenties’ dress shorter, you should shorten the pattern at the waist, not the hem. Click here for a 1926 article about dress alterations.

Butterick 6498, 6497, and 6527, Delineator, January 1926.

Butterick 6498, January 1928. The model is holding a huge feather fan that matches the  trim on her dress. The dress is as simple as they get! Notice the easing in the side seam instead of a bust dart. The side panel is sheer Georgette.

Details of Butterick 6497 and 6527, January 1928.

A slip with optional sleeves and a higher neckline would convert this to an afternoon dress as seen in the back view. It was illustrated in a “Lanvin green” border print.

This dress would be super-easy to copy using modern patterns. (Yes, bust darts were used in the 1920s! But they didn’t come so far toward the bust point. [Busts weren’t pointed.] Click here.) The circle skirt is attached to an under slip, so the skirt does not start at the waist, but at the hip.

The very long top on the”pervenche blue” metallic brocade dress was also seen on this pattern with “troubadour sleeves,” 1926.

Another very long-torsoed pattern from 1926. They were not as popular as the usual mid-hip waistline.

Butterick 6549, January 1926. (A good style for those who don’t appreciate a hip band.) This is an afternoon dress, with embroidered sleeves. Perhaps they have sheer appliques on them. The shirred godets go all around the dress — nice for tea dances. Bois de rose (rosewood) was a chic tan/rose pink color, not as orange as it looks here.

If made sleeveless, it would be an evening dress.

Butterick dresses 6517 and 6531; Delineator, January 1926.

“Princess dress” in the Twenties doesn’t mean it’s close-fitting, as in some other periods. The gold lining on an “Amazon green” dress below adds interest to the attached circular flare.

Details of Butterick 6517 and 6531. The vertical “circular frills” on 6517 were often used in the 1920s.

If you are wondering why the vertical frills are called “circular,” I’ll explain.

This is one of those things that made pattern making — draping and drafting patterns — such an interesting class. I urge you to experiment with it, because, although you can learn this principle, every tiny change you make to the pattern will change the way the fabric behaves, drastically!

The basic idea is this: if you want to create a cascade of ripples in a jabot or a flounce or a frill or whatever you want to call it, you need to cut the fabric with a curve on the side you will attach to the garment. It has to be cut to the right length, but not in a straight line. When you force that curve into a straight line, as has been done on Butterick 6517, ripples will form!

The “circular frills” at left and the overskirt at right are both based on circles.

Twenties’ dresses that depend on the “cut a curve and straighten it out” principle. Delineator, July 1925.

The long drape on the left is probably just a long rectangle. If cut on a curve, I think it would ripple more. The skirt on the right is based on a section of a circle. The ruffled V shaped neckline trim in the middle shows the soft ripples you get when you attach a curved frill in a straight line.

The more curved the line is, the more ripples you get when you straighten it out.

Butterick 2387 is meant to flutter. Dark fabrics are suggested, which does not rule out red....

The curves in these diagrams are greatly exaggerated, just to give the general idea!

A flounce based on a fairly tight curve.  When the blue half circle was straightened out, the flounce would have many ripples.

The gentler the inside curve, the fewer ripples the flounce will have.

That is the basic pattern for a 1920s dipping hem. (Of course, the waist is not really a circle…. This is just the starting point for a muslin.)

Left, a typical dipping hem for evening, September 1928; Butterick pattern.

Evening gown by Lelong, sketched for Delineator, May 1929. Getting all those flounces right took a lot of experiments in muslin! (Draping at 1/2 or 1/4 scale saves a lot of money.)

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Filed under 1920s, evening and afternoon clothes, Tricks of the Costumer's Trade, Vintage Styles in Larger Sizes

Winter Underwear, 1880s to 1920s

Detail from and ad for Munsingwear knit undergarments, Delineator,  September, 1927.

Frau Buttonbox asked what women wore under those 1920’s dresses in the winter — and how they protected their dresses from sweat and body oils. I have some ads to share!

Just for vocabulary, in the U.S., a one piece knit suit like this was called a “union suit” (proper name) or “long johns” (common name.)

This wool union suit was recommended by dress-reformer Annie Jenness-Miller in 1888.

In 1880’s England, Dr. Jaeger’s theory that wearing wool next to the skin (instead of plant fibers like linen or cotton) was good for health was championed by dress reformers and George Bernard Shaw.

My uncle Bert (like Garrison Keillor’s “Norwegian Bachelor Farmers”) came from a generation (b. 1899) that believed that a hot bath would “open your pores” to admit disease, so he wore long johns from September to March. My stepmother insisted that he wash them (and himself) from time to time if he wanted to eat dinner with us. Whew!

Women’s union suit from Sears catalog, Fall 1918.
By 1916, skirts were getting shorter, but lace-up boots would have hidden the legs of this underwear. Notice the short sleeves.

Ladies’ shoes from Sears catalog, 1918.

Wool, needed for army uniforms, was hard to get in the U.S. in 1917-1918. Note the overlapping “open” back.

The problem with fashionable clothing is that it is usually the opposite of practical clothing — so women who want to be fashionable usually have to sacrifice some comfort — and common sense.

By the mid-1920s, skirts were reaching the knee, and bare arms were expected with evening dresses and dinner dresses. Nevertheless, many dining rooms (even in mansions) were unheated.

Ad for Forest Mills long underwear, Delineator, November 1925. The union suit on the left could be worn under day dresses. These models look like teens.

https://witness2fashion.files.wordpress.com/2014/11/1925-oct-p-27-500-dpi-whole-color-page.jpg?w=398&h=500

Winter clothes for teens and small women, October 1925. Delineator.

Under evening dress, your torso could be warm, but your arms had to be bare.

Combed cotton knit underwear from Sears, 1927 catalog. You could wear a silk or rayon slip over these, under your dress.

Butterick 5755, 5714, 5713, Delineator, January 1925, page 29.

Evening dresses for teens, January 1925.

“It s no longer necessary to shiver through the long winter months in order to be stylishly dressed.”

“Keep your body warm.” Ad for Forest Mills knit underwear, Delineator, November 1925. The ad doesn’t state fiber content, but knits made for a smooth, “no bumps” fit.

“Underwear that will not only absorb perspiration, but will keep your body from being chilled.”

The Forest Mills underwear shown in the photograph is not much different in style from silk underwear (slips, camisole and bloomers) sold by Sears, but knit underwear fit more smoothly.

Silk underwear from Sears catalog, Fall 1927. Silk or rayon bloomers came to just above the knee.

Carter’s, a company that made rayon knit underwear, ran a whole series of ads that showed couture fashions next to pictures of models (in the same poses) wearing Carter’s underwear. I don’t now how warm it was, but it did fit very closely.

Detail of an ad for Carter’s rayon knit underwear, Delineator, November 1926. Premet and Poiret were famous Paris Couturiers. That’s a Poiret model above.

Detail of 1927 ad for Carter’s underwear. The model wears Poiret; at right she poses in her Carter’s underwear.

“Poiret’s black and gold gown” and silk cape, pictured in an ad for Carter’s underwear, November 1927. Poiret was very influential in the 1910’s, but falling out of favor by the late 1920’s.

Detail from an ad for Carter’s knit underwear, November 1927. Smooth, one-piece fit.

Right, back view of a one-piece union suit; left, a camisole “vest” and bloomers. Carter’s rayon knit undergarments, ad from 1926.

Premet’s “Vampire” dress, with Carter’s combination underwear to go under it. April, 1928. That dress would have permitted a much warmer undergarment.

The gold and white brocade hostess gown is by Drecoll; the underwear is Carter’s “vest and bloomer” of rayon knit. Ad from May 1927. The House of Worth also participated in this ad campaign.

As to keeping clothes free of perspiration stains and odor, deodorants were available (and ruined the armpits of many a vintage garment….) A solution still used in theatrical costumes, and by those allergic to certain chemicals, is the dress shield.

1910 ad for Kleinert’s dress shields. Delineator.

Ad for OMO dress shields, a rival to Kleinert’s. March 1910, Delineator.

Dress shields were usually safety pinned or basted into place in the armholes of a dress or jacket.

1920 Kleinert’s dress shield ad. You can see that this shield is curved at the top to follow the shape of the bottom of the armhole; it folds over the underarm seam, extending into the dress and into the sleeve.

Costumers sew in snaps so the shields can be changed and washed.  Some women preferred to wear a bra or guimpe-like washable garment which included the shields.

Top of a Kleinert’s dress shield ad, Woman’s Home Companion, March 1937.

The Kleinert’s website (the company is still in business) explains:

“Before The Advent Of Deodorants & Antiperspirants The Dress Shield Was The Way To Protect Your Garments From Sweat & Odor. In 1869 Kleinert’s Invented the Dress & Garment Shield Category Which Is Still In Use Today Protecting Our Clothes & Saving Us From Embarrassing Situations Due To Sweat Stains & Odors. Trust Kleinert’s Quality & History To Keep You Dry Throughout The Day. Choose Below From Our Selection Of Fine Dress Shields.” Kleinerts.com

The shields come in different shapes for differently cut armholes. Now you can get disposable ones — and in a costume emergency I have cut self-adhesive pantiliners to stick in the underarms of a costume.

Bottom of Kleinert’s dress shield ad from March 1937, WHC.

I’ve mentioned this before: actors sweat, and stage actors have to wear their costume(s) for eight performances per week. It’s not good for a wool suit to be dry-cleaned every week; underwear protects the costume, but a changeable shield under each arm keeps the suit from getting wet at all. Undershirts and shirts, etc., are laundered daily — in fact, Equity actors have duplicates supplied so they don’t ever have to put on a shirt that is still damp from the matinee performance. (Ditto for all other items that touch the skin.)

Full page, full-color Kleinert’s ad, March 1924. Delineator.

Unsexy as a dress shield may be, it’s preferable to ruining a $2000 dress or destroying it by too-frequent dry cleaning. Bonus: you can raise your arms and never show a sweat ring.

Camisole and bloomers from Munsingwear ad, September 1927, Delineator.

P.S. [Edited 1/6/2019] Liza D at BVD sent a photo of the Kleinert’s dress shields she found in a vintage garment (Thanks, Liza!) :

Liza D found these used dress shields in a vintage garment. Those ugly stains would have been on the blouse if the woman who wore it hadn’t used these in the underarms. Click here for Liza’s post about it.

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Designer Fashions, February 1928

French designer sportswear, Delineator, February 1928. Illustration by Leslie Saalburg. From left, Chanel, Lelong, Vionnet. The Vionnet is trimmed with applique.

Delineator ran regular features on the latest Paris collections, often sketched by [Pierre] Soulié or Leslie Saalburg. [“Djersakasha is a cashmere jersey that could be woven as a tube, eliminating the need for seams.”]

The February 1928 issue also showed photographs of designer fashions that could be purchased in New York. [A needed reality check after all those 1920s’ fashion illustrations!]

The coat is by Frances Clyne, a top-level dress shop; the evening gowns are couture designed by Louiseboulanger and Chanel. Delineator, February 1928.

The “flesh color” Louiseboulanger gown could be purchased (and custom fitted, of course) from Frances Clyne. The Chanel could be bought at Lord & Taylor. (Note: Chanel was already selling costume jewelry in 1928.)

I can never get used to the “draggle-tail” look of these evening gowns under a coat, but this 1928 photo is proof: “This is the sort of dress for which the coat at left was created.”

This corduroy coat — very casual — is by Patou [Couture corduroy…!]

Corduroy sports coat by French couturier Jean Patou; illustrated in Delineator, February 1928.

“Patou makes a sports coat notable by such details as pale emerald green corduroy, the slot seams, the yoke, the patch pockets, the steel buckled belt, and a glistening black patent leather flower on the left lapel.” It’s cut almost like a shirt. I wonder:  did the black patent leather flower inspire Chanel, or was it the other way around?

This dress by Vionnet is also inspiring. [P.S. I wore dresses with that standing collar in the 1960s. Her influence just goes on.]

Black crepe satin dress with raglan sleeves by Madeleine Vionnet, illustrated in Delineator, February 1928. The hat was designed by Suzanne Talbot.

Thanks to a lecture by Sandra Ericson, I know that the tucks in the bodice fabric would have been done on the straight of grain, and the bodice pattern would then have been placed on the fabric with the center front and back aligned with the bias. Vionnet sometimes used fabrics so wide that they had to be custom woven. We could imitate this bodice by hiding a seam under one of the tucks, if necessary. The original was in crepe satin, but I can imagine it inspiring a modern top with sheer black sleeves….

This white satin evening dress from Lanvin is really typical 1920’s style, with its beaded hip band and simple lines. A cape was often seen on twenties’ patterns, but, being optional, many dresses were made without the cape.

Delineator sketch of a couture gown by Lanvin, Paris, February 1928.

“Lanvin puts a swinging cape on this white satin frock, since the back is so important a part of a dress for dancing. The waistline is banded with feathery embroidery in small silver and white pearl beads.” That center panel would also be lovely for dancing, and, like the Chanel gown, it seems to have a “paste” jewel as an accent. A stack of bangle bracelets was also a chic Twenties’ touch.

The long-established House of Paquin produced this evening gown:

The V-neck on the back of this turquoise couture gown by Paquin is echoed in the hip band and scalloped hemline. The hip band tied in front. Photo from Delineator, February 1928.

[I think a “flesh” or “cafe au lait” lace inset (or slip) can be seen in the low neckline opening.] This couture original was imported by Hattie Carnegie‘s New York store.

According to Lizzie Bramlett, writing at the Vintage Fashion Guild Fashion History site, customers could buy a Paris original from Hattie Carnegie, or buy one of her copies, made in New York.

For sporty, daytime wear, she sold this four-piece tweed wool suit, coat, and pullover outfit designed by Molyneux.

A four-piece couture wool ensemble designed by Molyneux and available from Hattie Carnegie in New York; Delineator, February 1928.

In 1928, “dresses are short for sports.”

Here is a list of other fashion trends, including colors, which appeared on the same page as the Molyneux ensemble and the Paquin gown:

Fashion trends as reported in Delineator magazine, February 1928, page 31.

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Filed under 1920s, 1920s-1930s, Capes, Coats, evening and afternoon clothes, Sportswear, Vintage Couture Designs, vintage photographs

Not What We Think of When We Say “Twenties’ Fashions:” 1920

A couture evening dress by Parisian designer Georgette, illustrated in Delineator, February 1920, p. 111.

It would be convenient if fashions changed only when a new decade began — boring, but convenient when assigning dates to fashion history. But that’s not how it worked.
When invited to a “twenties’ ” costume party, not many women would show up dressed like this:

Left, Butterick waist 2056 with skirt 2046; right, dress 2100. Delineator, January 1920, p. 76.

Butterick 2419 and 2366, June 1920. Front views, Delineator, p. 113.

Butterick dresses 2419 and 2366, June 1920. Alternate views. From the rear, 2366 really exaggerates hip width.

Of course, twentieth century fashion was always in transition; these dresses from 1920 are still showing the influence of the big-hipped styles of the 1914-1918 war era.

Two outfits from April 1917. Left, a “tonneau” or barrel skirt (Butterick skirt 9064); right, a skirt with protruding pockets rather like 1920 dress No. 2336, above.

The odd skirt on this 1920 dress echoes a style detail carried over from 1917. Butterick 2272, April 1920.

Butterick 8929, from February 1917. The skirt hangs from widely spaced cartridge pleats, also called “French gathering.”

A dress on the cover of Delineator magazine, April, 1920. Cartridge pleats again — but these are near the natural waist. They seem to be secured with buttons.

This rear view, from an advertisement for satin, is jaw-dropping:

Illustration from an ad for satin fabrics; Delineator, April 1920. It suggests the (attempted) return of the bustle.

Well… that is not the direction that 1920’s fashion eventually took!

To be honest,  I’ve been deliberately showing dresses that don’t fit our preconception of “the Twenties.” In fact, we can see the seeds of later nineteen twenties’ style in both of these dresses:

Gradual change in fashion: the waist is getting lower in 1920; the bodice extends to the hip; and the familiar late Twenties’ dropped waist is seen in the low attachment of both skirts.

This is transitional fashion: there is a dropped waist (where the skirts are attached) and a more or less natural waist, where the dress is belted in.

Often, fashions leaning toward the past and fashions prefiguring the future were shown side by side.

Two patterns illustrated on page 152, Delineator, April 1920. Left, Butterick 2278 has a long bodice and looks more “twenties”; right, 2239 has the wide-hipped, peg top look of the previous decade.

[Thanks to Sophia for explaining that “pegged-top” “refers to the child’s spinning toy ‘pegtop’ which is narrower at the bottom than the top like the skirts.”]

Butterick patterns 2060 and 2097, Delineator, January 1920.

If a woman got rid of the belt and shortened No. 2060, she could have worn it for several years in the Twenties:

These dresses from 1925 are not too different from 1920’s No. 2060. One has a similar bodice; one has a similar skirt.

The truth is that twentieth century fashion usually changed incrementally [which is why the rapid change from 1929 to 1930 is so extraordinary.]

Three Butterick patterns from February 1920. One of them looks more “Twenties” than the others.

All the following dresses are from early 1920:

Two patterns from Spring of 1920.

Butterick patterns from June, 1920. Waist 2383, skirt 2336, and dress 2371.

The long, lean look was also worn:

Butterick 2351 from May 1920. Delineator, p. 152.

But it’s probably the sporty, youthful quality of this summer dress that gives me that “Twenties'” feeling.

Butterick dress 2410 from Delineator, June 1920.

I have to remind myself that all these 1920 dresses would have been seen at the same time — and probably for several years.

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Filed under 1900s to 1920s, 1910s and WW I era, 1920s, evening and afternoon clothes, Old Advertisements & Popular Culture, Sportswear, Vintage Couture Designs, World War I

Evening Gowns, October 1930

Delineator cover illustration by Helen Dryden, January 1930.

I’m back! Although my “vacation” at the library was interrupted by some family illness, I did manage to photograph the 18 months of Delineator magazines from July 1929 through December of 1930 — and that was a time of sudden and drastic fashion change. I learned a lot — and will be sharing….

Paris fashions illustrated in August 1929 are recognizably from the Twenties.  Top left, coat by Lanvin; top right, dress by Chanel; bottom left, coat by Lelong; bottom right, autumn frock by Vionnet. Waists are low; hems barely cover the knee.

Three months later a new style was introduced:

Paris fashions illustrated in November 1929. Patou, second from left, took credit for the new silhouette, with longer skirts and belts at the natural waist. The designers are: 10) Molyneux, 11) Patou; 12) Cheruit; and 13) Mary Nowitsky. Delineator, November 1929. Nowitsky also shows a natural waist and a knee-covering hem, but Patou’s is noticeably longer.

Patou’s new silhouette was influencing patterns within a few months:

Two Butterick patterns from April 1930 show the new silhouette: dresses with a natural waist and much longer skirts than in the late 1920s.

Sadly, Butterick’s Delineator magazine was affected by the October 1929 economic crisis, with a decrease of advertisers and the near elimination of color fashion illustrations. However, these 1930 evening gowns were given the full treatment: ours to enjoy.

Evening patterns from Butterick: Left, 2978 has a deep back opening; Center, 2972 has diagonal flounces,; and right, 2976 uses several layers of net, growing gradually more transparent toward the hem. Delineator, January 1930, page 24. All are belted near the natural waist.

Butterick 2978 is a “princess” frock — i.e., it has no waist seam. January 1930. Dresses with these very narrow straps were said to have “camisole” necklines.

Butterick 2972, with a cape over one shoulder, also has a “princess corsage.” January 1930.

Butterick 2976, shown in pastel net instead of black. In this front view of the “princess body,” you can see that there is no waist seam. There are three layers of net, with an opaque layer closest to the body.

The top of the net dress has a very modern “deconstructed” look, as though the net covering the upper chest had been cut from top to bottom and is left hanging free, front and back.

A closer look at the tops of dresses 2978, 2972, and 2976 (black net), which is asymmetrical. (So is the blue one.)

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Filed under 1920s, 1920s-1930s, 1930s, evening and afternoon clothes, Vintage Couture Designs

Designer Watches from the Twenties

From an ad for Elgin watches designed by leading French couturiers.  Ad from Delineator, June 1928.

A very moderne wrist watch for ladies, designed by Premet for Elgin. From an ad dated June 1928.

You can see a copy of the Premet “Garconne” dress here. There is an excellent article about the history of Premet, by Randy Bigham, at Past Fashion.

Jenny was another very successful French designer of the 1920s. From an ad for Elgin Watches, June 1928. “The case is fashioned with jade, black, or ruby enamel.”

Here, from an older post, you can see the Premet, Jenny, and Agnes watches in color.

Randy Bigham has also written about Jenny (look for “Chanel’s Rival: The roaring ’20s designer you’ve never heard of”) at Past Fashion.

An Elgin watch designed by Madame Agnes, better known for her chic hats. Ad from June 1928.

Although Madame Agnes is now best remembered as a designer of hats, Mme Agnes Havet first worked for Doucet as a dress designer, and later her own couture house joined the house of Drecoll as “Agnes-Drecoll.”

I love the Art Deco looks of these watches, and would gladly wear any of them! They sold for $35, in an era when that was a week’s wages for a man. Notice that the watch band shown is usually a simple band of black grosgrain ribbon with a buckle clasp.

Want to Read More About Art Deco Designer Watches?

A few years ago I posted two other articles about these early, mass market designer watches, a line Elgin called “Parisienne.” Additional famous couturiers were featured. In 1929, some Parisienne watches were diamond-studded and cost $75.

https://witness2fashion.files.wordpress.com/2015/11/1929-june-top-elgin-diamond-watches-callot-soeurs.jpg?w=500&h=409

From an ad for Elgin’s Parisienne watches, Delineator, June 1929. Click here to read the entire post that first appeared in 2015.

This ad, from December 1928, showed the biggest selection of Elgin watches for men and women, and gave their varied prices.

https://witness2fashion.files.wordpress.com/2013/12/1928-dec-elgin-watches-ad-top-96dpi.jpg?w=500&h=277

From an ad for Elgin Parisienne watches that ran in Delineator, December 1928. Click here to read the entire post written in December, 2013.

If you are lucky, you may find one of these find these vintage watches from such designers as Callot Soeurs, LelongLanvin,  Molyneux, louiseboulanger, Jenny, Agnes  and Premet.

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Filed under 1900s to 1920s, 1920s, 1920s-1930s, evening and afternoon clothes, Old Advertisements & Popular Culture, Vintage Accessories, watches